Amazon has jumped into the retail grocery business — and their offering is far from run-of-the-mill. Say bye-bye to check out lines and get ready to just grab and go like it’s your own mega pantry. We take a look at the business rationale.
Engagement of customers across the customer journey has become a primary goal of CX driven companies. Leveraing predictive analytics shifts the control of the situation towards the company -- allowing personalization and prediction of customer behaviors.
We're looking forward to bringing you more innovative partners and the latest from Salesforce itself as well as sharing the latest thinking around how businesses can evolve into being the 'Customer Company'
Generations are worlds apart with Gen Y being a completely different buying ‘animal’ than Baby Boomers. Technology is transforming marketing and sales and rendering old style campaigns less effective and efficient.